阅读说明：本技术 一种具有多种交互功能的无人驾驶广告车与广告宣传方法 (Unmanned advertising vehicle with multiple interaction functions and advertising method ) 是由 姜立军 江志奇 欧阳波 李哲林 张浩泽 张龙翔 张珂 李可颖 梁馨元 马翠欣 于 2021-01-28 设计创作，主要内容包括：本发明涉及一种具有多种交互功能的无人驾驶广告车,包括车身,车身设有工控机、线控底盘、全球定位系统、惯性测量单元、激光雷达、第一摄像头、前侧显示屏、体感传感器与侧面显示屏；在实现自动驾驶循迹、感知、避障等功能的基础上,设于车身前端的第一摄像头还用于检测车身前方行人主动发出的停车手势,以使工控机控制线控底盘停车；设于车身前端的前侧显示屏用于显示行车交互信息；体感传感器与侧面显示屏设于车身侧部；体感传感器用于检测用户身体姿态信息并发送相应信号给工控机,以使工控机根据用户身体姿态信息控制侧面显示屏显示相应的广告内容,实现多种广告交互功能。本发明还涉及一种广告宣传方法。(The invention relates to an unmanned advertising vehicle with multiple interactive functions, which comprises a vehicle body, wherein the vehicle body is provided with an industrial personal computer, a wire control chassis, a global positioning system, an inertia measurement unit, a laser radar, a first camera, a front side display screen, a body sensing sensor and a side display screen; on the basis of realizing the functions of automatic driving tracking, sensing, obstacle avoidance and the like, the first camera arranged at the front end of the vehicle body is also used for detecting a parking gesture actively sent by a pedestrian in front of the vehicle body so as to enable the industrial personal computer to control the drive-by-wire chassis to park; the front side display screen arranged at the front end of the vehicle body is used for displaying driving interaction information; the somatosensory sensor and the side display screen are arranged on the side part of the vehicle body; the body sensing sensor is used for detecting body posture information of a user and sending corresponding signals to the industrial personal computer, so that the industrial personal computer controls the side display screen to display corresponding advertisement content according to the body posture information of the user, and multiple advertisement interaction functions are achieved. The invention also relates to an advertising method.)

1. The utility model provides an unmanned advertisement car with multiple interactive function which characterized in that: the system comprises a vehicle body, wherein the vehicle body is provided with an industrial personal computer, a wire control chassis, a global positioning system, an inertia measurement unit, a laser radar, a first camera, a front side display screen, a somatosensory sensor and a side display screen;

the industrial personal computer is respectively connected with the wire control chassis, the global positioning system, the inertia measurement unit, the laser radar, the first camera, the front side display screen, the somatosensory sensor and the side display screen;

the first camera is arranged at the front end of the vehicle body and used for detecting a parking gesture of a pedestrian in front of the vehicle body and sending a parking signal to the industrial personal computer so that the industrial personal computer controls the drive-by-wire chassis to park;

the front side display screen is used for displaying driving interaction information;

the somatosensory sensor and the side display screen are arranged on the side part of the vehicle body;

the body sensing sensor is used for detecting body posture information of a user and sending the body posture information to the industrial personal computer, so that the industrial personal computer controls the side display screen to display corresponding advertisement content according to the body posture information of the user, and various advertisement interaction functions are achieved.

2. The driverless advertising vehicle having a plurality of interactive functions as recited in claim 1, wherein: and the side display screen is provided with a second camera.

3. The driverless advertising vehicle having a plurality of interactive functions as recited in claim 1, wherein: the automobile body still is equipped with communication device, and communication device is connected with the industrial computer.

4. The driverless advertising vehicle having a plurality of interactive functions as recited in claim 1, wherein: the side display screen is a touch screen.

5. The driverless advertising vehicle having a plurality of interactive functions as recited in claim 1, wherein: the driving interaction information comprises welcome words, greetings or civilized comity information.

6. The driverless advertising vehicle having a plurality of interactive functions as recited in claim 1, wherein: the global positioning system is a GPS system or a Beidou system.

7. An advertising method, characterized in that: the driverless advertisement vehicle with multiple interactive functions as claimed in any one of claims 1 to 6, comprising the steps of,

acquiring body posture information of a user;

and controlling the side display screen to display the advertisement content according to the body posture information of the user, so as to realize the advertisement interaction function between the advertisement vehicle and the user.

8. An advertising method according to claim 7, wherein: an implementation of controlling the side display to display advertising content includes the steps of,

acquiring photographing gesture information of a user, and controlling a second camera to photograph a user image according to the photographing gesture information of the user;

generating a download link implanted with the advertisement content, wherein the download link corresponds to the user image;

the user image and the download link are displayed on the side display screen.

9. An advertising method according to claim 7, wherein: an implementation of controlling the side display to display advertising content includes the steps of,

controlling a side display screen to display a role-playing game, the role-playing game being controlled by a role pose;

acquiring body posture information of a user, controlling the posture of a game role according to the body posture information of the user, and fusing and synchronously displaying the posture of the game role and a game on a side display screen;

and when the game role completes the preset game progress, controlling the side display screen to display first information, wherein the first information is associated with the advertisement content.

10. An advertising method according to claim 7, wherein: an implementation of controlling the side display to display advertising content includes the steps of,

controlling the side display screen to display advertisement commodities;

fusing the advertisement commodity and the content of the user who views the image through the second camera and displaying the fused advertisement commodity and the content on the side display screen in real time;

acquiring photographing gesture information of a user, controlling a second camera to photograph the contents of a framing user according to the photographing gesture information of the user and sending the photographed contents to an industrial personal computer;

fusing the shot content and the advertisement commodity to obtain an individualized commodity photo, and generating a payment link of the corresponding expense of the individualized commodity;

and when detecting that the payment link is triggered and receiving the fee corresponding to the personalized commodity, sending the personalized commodity photo to an electronic mailbox of the advertising merchant so that the advertising merchant can produce the personalized commodity according to the personalized commodity photo.

Technical Field

The invention relates to the field of media playing equipment, in particular to an unmanned advertising vehicle with multiple interactive functions and an advertising method.

Background

At present, solid advertisements are usually put on roadside advertising boards, wall advertisements or large screens in shopping malls, and the like, and the advertisements are fixed and have limited propaganda range. The conventional mobile type advertisement vehicle requires high labor cost. Under such a background, the prior art provides an unmanned advertisement vehicle, and through setting up advertisement putting device and parking button on advertisement vehicle, the pedestrian can read the advertisement after pressing parking button by oneself, has novel, the saving labour cost's of mode characteristics.

Meanwhile, the applicant has noticed that in this solution, if a pedestrian wants to stop the running advertising vehicle, a manual contact with a stop button mounted on the bumper car is required, which presents a safety hazard. On the other hand, advertisements launched on pedestrians and vehicles only have a relationship between browsing and browsed, further interaction is lacked, and the advertising effect is poor.

In view of the above, there is a need to develop an unmanned advertising vehicle with various interactive functions.

Disclosure of Invention

Aiming at the technical problems in the prior art, one of the purposes of the invention is as follows: the utility model provides an unmanned advertisement car with multiple interactive function has driving interaction device and advertisement interaction device, can realize multiple interactive function, effectively promotes the advertising effect.

Aiming at the technical problems in the prior art, the second purpose of the invention is as follows: the advertisement propaganda method can realize various advertisement interaction functions and effectively improve the advertisement propaganda effect.

In order to achieve the purpose, the invention adopts the following technical scheme:

an unmanned advertisement vehicle with multiple interactive functions comprises a vehicle body, wherein the vehicle body is provided with an industrial personal computer, a wire control chassis, a global positioning system, an inertia measurement unit, a laser radar, a first camera, a front side display screen, a body sensing sensor and a side display screen;

the industrial personal computer is respectively connected with the wire control chassis, the global positioning system, the inertia measurement unit, the laser radar, the first camera, the front side display screen, the somatosensory sensor and the side display screen;

the first camera is arranged at the front end of the vehicle body and used for detecting a parking gesture of a pedestrian in front of the vehicle body and sending a parking signal to the industrial personal computer so that the industrial personal computer controls the drive-by-wire chassis to park;

the front side display screen is used for displaying driving interaction information;

the somatosensory sensor and the side display screen are arranged on the side part of the vehicle body;

the body sensing sensor is used for detecting body posture information of a user and sending the body posture information to the industrial personal computer, so that the industrial personal computer controls the side display screen to display corresponding advertisement content according to the body posture information of the user, and multiple interaction functions are achieved.

Further, the side display screen is provided with a second camera.

Further, the automobile body still is equipped with communication device, and communication device is connected with the industrial computer.

Further, the side display screen is a touch screen.

Further, the driving interaction information comprises welcome words, greetings or civilized gifts.

Further, the global positioning system is a GPS system or a Beidou system.

An advertising method, which adopts an unmanned advertising vehicle with a plurality of interactive functions, comprises the following steps,

acquiring body posture information of a user;

and controlling the side display screen to display the advertisement content according to the body posture information of the user, so as to realize the advertisement interaction function between the advertisement vehicle and the user.

Further, an implementation of controlling the side display to display the advertisement content includes the steps of,

acquiring photographing gesture information of a user, and controlling a second camera to photograph a user image according to the photographing gesture information of the user;

generating a download link implanted with the advertisement content, wherein the download link corresponds to the user image;

the user image and the download link are displayed on the side display screen.

Further, an implementation of controlling the side display to display the advertisement content includes the steps of,

controlling a side display screen to display a role-playing game, the role-playing game being controlled by a role pose;

acquiring body posture information of a user, controlling the posture of a game role according to the body posture information of the user, and fusing and synchronously displaying the posture of the game role and a game on a side display screen;

and when the game role completes the preset game progress, controlling the side display screen to display first information, wherein the first information is associated with the advertisement content.

Further, an implementation of controlling the side display to display the advertisement content includes the steps of,

controlling the side display screen to display advertisement commodities;

fusing the advertisement commodity and the content of the user who views the image through the second camera and displaying the fused advertisement commodity and the content on the side display screen in real time;

acquiring photographing gesture information of a user, controlling a second camera to photograph the contents of a framing user according to the photographing gesture information of the user and sending the photographed contents to an industrial personal computer;

fusing the shot content and the advertisement commodity to obtain an individualized commodity photo, and generating a payment link of the corresponding expense of the individualized commodity;

and when detecting that the payment link is triggered and receiving the fee corresponding to the personalized commodity, sending the personalized commodity photo to an electronic mailbox of the advertising merchant so that the advertising merchant can produce the personalized commodity according to the personalized commodity photo.

In summary, the present invention has the following advantages:

the unmanned advertisement vehicle provided by the invention has the driving interaction device and the advertisement interaction device, can realize various interaction functions, and improves the advertisement effect.